Wix vs WordPress: Which One Is Better?

Wix and WordPress are the undeniable leaders of the web design niche. The systems have gained worldwide popularity due to their advanced functionality available in stock. They have much to offer to all user categories.

The platforms make it possible to start and manage all types of web projects, including business websites, portfolios, online stores, blogs and landing pages. At the same time, Wix and WordPress differ in terms of flexibility, design customization options, pricing and general web design approach.

Wix – is the top platform for DIY website development. The website builder covers an extensive spectrum of users’ web design needs, offering impressive built-in tools and features. The most remarkable of them encompass Wix ADI tool, Ascend platform and mobile-ready templates to mention a few.

WordPress – is the Content Management System, which is also the leader of its industry segment. The platform is mainly used for the creation of content-based websites and, thus, it requires certain coding proficiency along with deep integration options.

With so many Wix and WordPress reviews, hundreds of articles deliver nothing but scattered information forgetting that we are actually dealing with the biggest names in the website building niche. For this reason, we have conducted an ultimate Wix vs WordPress comparison guide to dot the I’s and cross the T’s. You will have a clear vision of how, why, and when each platform may come in handy.

Wix vs WordPress: General Overview

Wix has won the title of the best website builder in the modern website development niche. It offers an abundance of integrated features, powerful extensions and rich choice of design customization tools out-of-the-box.

The platform works great for small business websites, one-page projects, digital stores and landing pages. It also has sufficient tools for post publication, but it’s not extensively used for the development of blogs and information portals.

The website builder was launched in 2006 and it has become the world niche leader since that time. According to recent research results, Wix boasts 10,400,393 currently running websites. The main highlight of the service is a full-featured visual editor that allows customizing a template without deep code editing. This is what makes the software a great pick for beginners, who need quality and visually-appealing websites.

Wix is also known for its pricing alternatives. The system follows the freemium model, which implies the use of the free unlimited plan with further upgrade to one of the paid subscriptions. The website builder has separate groups of plans for standard and business/eCommerce plans, each encompassing an extensive variety of terms and features.

WordPress stands out from the crowd as the easiest CMS in the modern web design niche. At the same time, it offers powerful integration options, rich design customization solutions and abundance of features that are a must-have for quality website creation.

This is a professional Content Management System, which was initially created in 2008 as a blogging platform. However, its functionality has evolved a lot since that time. In fact, this is the most popular CMS nowadays, which features 60,247,688 live websites as per June 2022.

The system is extensively applied to start all types of content-based projects of diverse complexity levels. With WordPress, you can run advanced blogs, web stores, small business websites, community projects, landing pages, forums, portfolios etc. Right after its installation, you may start adding posts. To add the required tools, plugin integration may be required. The CMS has multiple free and paid extensions both in its official catalog and online.

Wix vs WordPress: Which One Is Easier to Use?

Wix positions itself as a super-easy WYSIWYG software that requires literally zero coding skills. To start a website with it, you just sign up for a platform and follow the instructions to complete the task. In just a few hours, your project will be ready.

A website builder has two editing options. The first one is traditional: you pick a template from the collection and independently customize it in the standard visual editor.

The second one implies the use of the Wix ADI artificial intelligence tool that builds a website for you. You just have to answer several questions and indicate the website type, business niche, and apps you want to implement. As a result, the system will automatically offer several options of a ready-made project with not only apps you need but also relevant content. If needed, you will be able to submit your own content depending upon your project specialization.

While working on your website development, you have an opportunity to control each stage of this intricate process. This is an important factor for beginners, who have never worked with the system before yet intend to start a feature-laden project on their own. The system consists of two parts, namely the Dashboard, where you can set up your website parameters, and the Editor, where you actually complete the web design process.

Wix website builder also has an advanced mode for professional web app development and database interaction – Velo platform. It extends standard features of the website builder, offering webmasters an opportunity to independently customize the project’s functionality. Thus, you can for example, add new interactive effects, JS scripts, use the API, organize a test and production environment with partial deployment here.

To work with Velo, you need web development skills as well as knowledge of front-end and back-end technologies. However, this is an optional solution. You can easily use standard visual customization tools available in the Wix editor. To use them, you only need a mouse and a bit of creativity only.

As an all-in-one website builder, Wix is obliged to have its own professional support team and it does. Subscribers have various options to resolve various issues. They include a traditional ticketing system, Wix Help Center with endless articles, tips, and how-to guides with answers to all possible questions as well as access to the extensive Wix Forum – a place where professional and rookie Wix users meet to discuss different topics live.

WordPress offers quite a different approach to the process of website development. The system is more complicated as compared to the website builder. It does not have a drag-and-drop editor although it truly has an updated simple content management system letting you customize each page, add elements and blocks, etc. However, you need to build each new page, category or section from scratch. It might be more time consuming if compared to Wix.

To start working on your website, you will initially have to download and install the system. The process is not complicated yet it implies certain time/effort investment. What’s important, you don’t need to possess deep coding skills, although, baseline experience may be required to work with the CMS.

The web design process is also somewhat simplified by the fact that many hosting companies provide an opportunity of one-click WP installation and offer special plans optimized for the pre-installed CMS.

What you need is just to connect a domain name and proceed to your project customization. Get ready, however, to explore programming basics as it is close to impossible to set up a full-featured web project without CSS skills here.

Mind that to give your project high end design and functionality, you won’t go without plugin integration. There are lots of free and paid extensions that are specially developed for WordPress and can have a positive impact upon your website performance.

The CMS also differs from its competitor in terms of customer support. The main challenge with WordPress is the fact that it actually does not have a traditional support team. As an open-source CMS, it comes with free access to the public, and users are responsible for managing and maintaining their projects.

On the other hand, the platform is so popular that you may find detailed guides, professional articles, and videos that cover each and every step from getting started with WP to installing and activating various plugins. Simply type in the question in the search bar and you will get dozens of answers.

Another way is to visit different developer’s forums with thousands of threads related to working with WordPress. You will certainly find the answer there. At the same time, premium plugins and services offer their separate customer support. In other words, you will never be alone with your project.

Wix vs WordPress: Design and Flexibility

Customization and design start with picking the right template. Both systems offer a huge selection of themes although none of the website builders can compete with WordPress. Users may choose from thousands of layouts. They include not only content-based sites like blogs or forums but also small business layouts, digital shops, templates for Amazon guides, etc. To find out more about other advantages of the systems, it makes sense to compare their major parameters in terms of tasks a user sets.

eCommerce

Wix unveils extensive opportunities, when it comes to running digital stores, just take a look at these examples. Realization of the eCommerce feature is completed via Wix Stores widget integration. It allows creating small-to-medium online shops, offering multiple design customization and eCommerce parameters to each and every subscriber.

The website builder offers ready-made online shop templates with all services already integrated. You select a theme with ready-made product page layouts. Then you add descriptions and photos, set prices, and start selling online.

To get the most out of your web store development, you can also set up other important parameters, such as product galleries organization, show window display options, discounts/special offers introduction, customization of eCommerce templates, web store/order management and more.

Other features that contribute to professional web store creation with Wix include drag-and-drop project editing options, quality mobile optimization, shipping/tax parameters, 24/7 customer support. Wix also allows for handy product import/export yet get ready to add products to the CSV file before moving them between the platforms. Just make sure you have picked up a proper plan, as eCommerce features are available only with some of the Wix packages.

WordPress also makes it possible to start eCommerce projects that differ in complexity and functionality yet it realizes this option in quite a different way. As the CMS, the platform doesn’t have an integrated eCommerce engine. Instead, it lets you connect and set up eCommerce plugins. The best bet is to install WooCommerce that does the entire job for you after a simple set up process.

WooCommerce is the open-source shopping cart plugin, which allows setting up a web store and provides multiple eCommerce options. These include geolocation support, physical/digital product upload and management, mobile-optimized design customization, coupon code/discount implementation, several checkout alternatives, inventory management options and many more. Please, note that the plugin might need an extension depending on the website complexity and needs. They are not free.

Blogging

Wix works great for blogging purposes due to its full-featured built-in blogging platform, which lets you start and manage a full-featured blog (see real Wix blogs). With Wix, you can write, edit, update and add posts to your blog.

The system also allows saving and scheduling new posts and setting up the date/time of their publication. This is convenient, when you plan regular blog updates and don’t wish to bother about this issue. Likewise, Wix makes it possible to integrate social media services, enable user/Facebook comments, pick and customize suitable blog templates as well as set up SEO parameters.

WordPress excels at blogging features as the CMS was initially created as the platform for blog development. Obviously, it allows starting and customizing feature-laden blogs, irrespective of the niche you specialize in. The CMS has a convenient admin panel with lots of elements and tools used to start new posts.

What’s more, there is the opportunity to pick and integrate plugins that will contribute to your blog development.

Integration of Extensions (Modules)

Wix users may benefit from a wide selection of extensions available in the App Market. They include the platform’s custom applications as well as third-party apps. You may add social sharing buttons, implement contact forms, create galleries, connect payment options, counters, and more.

Widgets and extensions available in the App Market can be integrated into any type of project with regard to users’ needs and business specialization. Whether you intend to set up a simple portfolio, a blog, a business website, a digital store or any other project, you will find a suitable application to go for here.

Some of the most popular and widely used apps include Wix Hotels, Wix Restaurants, Events Calendar, 123 Form Builder, Wix Forum, Comments, Wix Bookings, Music, Photography, Video and many more. Extensions available in the App Market are free and paid, which provides freedom of choice.

Plugin integration is quite convenient for Wix subscribers as they get ready-made modules for each task without the need to look for them out there. These specific extensions are already tested and improved by web developers, offering the most essential features and official documentation by default.

If you intend to implement some non-standard features in your project, you can use the Wix API platform. This, however, may require more time, effort and knowledge investment. As to the cost of the plugins, many must-have tools are included into the business subscription. You just have to pay for extra compel features like Ascend platform (a standalone Wix CRM).

WordPress boasts an enormous selection of plugins. They vary from image optimization services and SEO packs to anti-spam solutions, marketing/promotion campaigns, statistics tracking tools and content tables. Users may choose from free and premium applications that might result in extra costs. The only problem is that you will have to pick and install the plugins independently, which requires extra coding awareness.

A nice feature is that the current WordPress version ensures automated plugin and system updates. This eliminates the need to make the updates manually. Another aspect to keep in mind is that free plugins are less secure than paid ones and, thus, they may pose your website functionality at risk, if you pick a plugin, which comes with bugs.

The main WordPress advantage is its open source nature, which ensures the flexibility and scalability of the platform. When working with a CMS, you have almost no limitations as opposed to using a website builder, the functionality of which mainly goes down to the use of tools provided by the developers.

On the other hand, though, such an extensive selection of plugins requires extra time/effort investment. You can literally spend dozens of hours looking for a suitable add-on to eventually find out that your plugin set has certain compatibility issues. WordPress does not have official documents and support, which urges you to hire a web expert to detect the problems and to fix them.

Mobile Applications

Wix delivers almost the same feature set to your mobile device making it easy to change elements, adjust photos, hide or show some of the site elements on the tablet or smartphone. By the way, if you use a mobile editor, mind that all changes are saved only in the mobile mode without the detriment to the desktop version.

Speaking about mobile apps, Wix has ready-made applications for business owners (business plan subscribers). They are used to manage web stores, blogs, forums, events etc. This is Wix Owner designed for Android 5.0 and higher as well as for iOS 11.0 and higher).

There are also ready-made applications for website users – Wix Spaces. The technical requirements for the platforms are the same. The only difference is the functionality. It is more convenient to use the selected website but not to manage it with Spaces. You can receive instant notifications, communicate with other users, pay for purchases, track order history etc.

In addition to these two applications, Wix has several other useful mobile apps: Logo Maker (logo builder), Dine (a special solution for restaurants), Fit (an application for clients, who enroll in online courses and master classes launched with Wix).

Since 2021, it has become possible to develop a branded native app for Android and iOS, which will be available in Apple and Google markets as a completely independent solution. It works for a certain website, but not with the entire Wix platform. The cost of the Branded App by Wix premium service package starts at $200, excluding expenses for publication in app markets.

WordPress mobile app lets you only post articles and other content via smartphone or tablet. You may also look through the stats, monitor traffic, and check blog post views. At the same time, WordPress mobile app has the following functionality letting you stay in touch with top sites by chosen tags. In addition, it sends push notifications in case there is some on-site activity. The main downfall is that you cannot actually edit your site.

As to extra mobile extensions the CMS offers, they are strongly tied to the core software features and plugins. Thus, they won’t work equally well for all website owners. These are apps from Automattic – the company that is involved in WooCommerce and Jetpack plugin development and maintenance.

If you need to launch your own branded application, WordPress has a ready-made API for this. Alternatively, you can consider app builders, but they usually have their own subscriptions and tech nuances.

WordPress does not have a logo editor as well as a separate application for it. However, you can use any other logo maker, if required.

Client/CRM Management

Wix has a special comprehensive solution for effective client/CRM management – Wix Ascend package. This is even more than just a CRM – this is a special complex of related services and tools for quality marketing: integration with social networks, Video Maker (to create videos to attract the attention of the target audience), ready-made forms for capturing leads on the site, online chat (integrated with the owner application, which allows receiving instant notifications on your smartphone), opportunity of customer database maintenance, work and auto processes, tasks and reminders for employees, billing tools etc.

Due to such an extensive range of business features and tools, Wix Ascend is provided on a subscription basis with regard to the business plan you go for. It is currently available in three different subscriptions depending on your goals. They include Ascend Basic, Ascend Professional, and Ascend Unlimited. Each plan consists of marketing and promotion features that include:

• Customer acquisition instruments – Live Chats, contact forms, tools to monitor new orders and bookings, automated lead generation systems, etc.
• Promotion tools – email marketing campaigns to acquire as many users as possible, targeted social media posting to share coupons, Google Analytics and Facebook PIxel integration to identify the most successful marketing channels.
• Advanced payment solutions – the system lets you create and send invoices while customers are able to make a purchase with a single click. You may track sales, send personalized offers, set discounts, etc.

As a result, we have a full-cycle promotion and marketing solution by Wix that does not require extra integrations or installation. You choose a suitable plan and start promoting your business right at once.

Wix is also known due to its ShoutOut and Smart Actions. They make it possible to create and share well-structured newsletters directly in the control panel of the website builder. With Wix ShoutOut, you can design custom newsletters that match your business/website style and specialization. The system offers a set of templates you can pick and customize as you need. Wix Smart Actions option allows selecting triggers and assigning automatic responses to the selected elements. These features also contribute to the efficacy of email marketing.

WordPress offers only a database of contacts for all registered users and tools for managing confidential information. You can add CRM functionality to WordPress using special plugins, via API integration or by replacing/editing all forms on a website. If you need native and seamless integration with WooCommerce, then Automattic offers a ready-made solution – Jetpack CRM (0-$17/mo). Less functional analogues of CRM systems can sometimes be found in add-ons like Elementor (there is a special database that collects contacts from the attached forms and integrates with third-party services for user interaction). Anyway, setting up WordPress will be more difficult than Wix.

As to marketing opportunities, WordPress does not have a single solution. It does have tons of third-party plugins that will certainly come in handy. Some of them are free while some are paid. Moreover, you are responsible for choosing a widget as well as installing and setting it properly. Moreover, you will need to check how it works. All processes are completed manually. Here are some of the marketing WordPress plugins that may help:

• ManyContacts is a great plugin for growing your mailing list. The key feature of the plugin is that it can collect the visitor’s email even if he or she leaves the contact form. It will cost you $29 per month, which might be too expensive especially if compared to Wix plans with all necessary features in the pack.
• Qeryz is another popular WP plugin developed to establish strong connections with your visitors. Its main features include scripts that make it easy to get customers’ feedback as well as drive more traffic to some of your prior pages or links. The idea is to get maximum exposure from the page after visitors answer several simple questions. The tool is available in three different plans that cost $12, $30, and $79 per month respectively.
• Yoast SEO has become extremely popular due to its content promotion features. The instrument helps website owners create more SEO and user-friendly content. You get a chance to drive more people from social media as well as increase readers’ engagement and get more traffic from search engines. The basic Yoast SEO functionality is free. However, if you crave for more features, you will need to pay from $79 to $671.50. Is it really worth it?

What we are trying to say is that WordPress might have some tools to promote and market your business. However, using all those services will result in enormous extra costs not mentioning manual setup, constant plugin updates, and maintenance. Wix seems to be a better solution with its comprehensive Wix Ascend marketing and promotion package with literally all necessary instruments you might need.

Domain Email

Wix seamlessly integrates with Google Workspace (formerly known as G Suite). This set of Google services, however, is distributed only on a subscription basis. The cost starts at $5.4/mo per user.

WordPress can be integrated with any external service. Many web hosts additionally offer their own email services for business management. It is possible to use them for free granted that you adhere to the preset tech limits. However, you may need to connect to third-party mail services to get ready-made templates for marketing mailouts, CRM integration etc. Wix makes it possible to avail all these features on a turnkey basis.

To get an opportunity of domain email use, you will have to connect external services when working with Wix and WordPress. This, correspondingly, implies extra financial investment. Anyway, your business will still benefit from this option.

Design Set Up and Customization

Wix has distinguished itself as a website builder with excellent design customization options. The first highlight of the service is a large template collection. It currently encompases over 800 themes to fit any niche, business specialization and preferences. All the templates come with responsive design. It is convenient for users to interact with them on any device – from desktops to smartphones with a low screen resolution.

The only demerit here is that you won’t be able to change the selected template. Otherwise, you will have to rebuild the entire website in the editor or immediately deploy the Velo web development environment to have access to basic data transfer options.

Another important Wix advantage is its powerful visual editor. It is frequently compared to Photoshop. This is a kind of exaggeration, of course, but this is generally true. Wix visual editor has many options for complete template customization. The main thing is to approach the use of this tool wisely, as incorrect actions may lead to low-quality results. Wrong color and media choice, incorrect layout structure etc. – these and other issues may just scare away potential website visitors.

In addition to the classic Wix editor, the platform has two more design editing tools:

• The Wix ADI Editor is another simplified version designed to work with layouts created by the virtual assistant;
• Velo is an advanced tool that mainly targets web developers and professional designers.

You can switch between different options depending on how a website was originally created (for example, if you started with the classic editor, then the ADI version will no longer be available to you, and if you started working with Wix ADI, then you initially have to transfer the layout to the classic editor and activate Velo afterwards).

The original features of the editors can be extended with some applications from the official Wix catalog. Thus, you can activate an advanced image editor, add blocks to create a blog, an online store, a forum, get specific social network widgets etc.

Classic Wix visual editor (without Velo) doesn’t offer direct access to the HTML code. You can only embed the required code using a special block. Velo activation does not impact the situation as well. In fact, you get access to the connection of custom JS scripts, which let you customize the design of the required web page elements. Anyway, you won’t have access to the entire web page HTML code.

Wix website builder has recently introduced an updated Editor X – an advanced functionality, which allows making your website more appealing and stylish, ensuring optimized content delivery. The new editor grants full control over each element available on a web page. The edit can be made in any mode, including tablet, desktop and smartphone.

Another design-related advantage of the website builder is an opportunity to assign certain scroll effects to your project. The website builder generally offers 14 options, namely Zoom In, 3D, Parallax, Pan Right or Left, Rotate and many more. You can pick suitable solutions to activate them when working on your project development. The preview mode will help you effectively control the process.

WordPress offers even more design editing options than Wix. You can install the theme from the official CMS directory or download the template from third-party resources. The choice is really extensive. There are currently over 8800 templates in the official WordPress directory. Considering the availability of large third-party platforms like TemplateMonster or ThemeForest, this number will constitute tens of thousands themes.

Premium themes are more attractive and trendy with a wider selection of features and styling options. However, the price tags vary a lot. For example, WP premium themes cost somewhere between $30 and $200.

Unlike Wix, WordPress allows changing the template in one-click from the admin panel. You should understand, however, that templates often come with additional features and even new types of content for publication. Thus, template change may affect not only website design, but also its functionality: important widgets, scripts for ad loading and analytics systems etc. may be disabled. This eventually results in the need of further bulk settings and edits. This is not to mention such aspects as template localization, its interaction with some plugins etc.

Many WordPress premium themes are a kind of constructors that let you organize the output of various auxiliary blocks and ready-made design elements. However, you won’t get the out-of-the-box flexibility as website builders offer.

WordPress definitely offers more freedom of actions. You can manage a theme (within the provided settings) or directly edit template codes. The platform has a built-in theme editor for this very purpose.

Similarly to Wix editor, it is possible to insert any HTML code in a specific material (inside a page or post). As an open-source platform, WordPress lets you make all necessary source code modifications to get a truly unique template. All WP themes represent a compilation of PHP, HTML or CSS files that you may edit. To modify the template you will need to access the theme editor, learn how to work with programs like Notepad++, define a proper template area you need to modify, pick the right template file, edit code or insert a new function, save the code and test the function.

The problem is that a user needs to switch between several screens at the same time. No one will guarantee that the new feature will run smoothly unless you are a professional web designer or programmer.

To solve the issue, WordPress unveils an opportunity to work in its visual editor. The area of its application is much smaller than that of Wix. The Gutenberg editor is designed to add content blocks: text, photos, galleries, social network posts, charts, interactive elements. This is enough to customize the web page content, but this is still insufficient for complete design customization.

Although the latest software version (starting from WordPress 5.8) introduced the Pattern Catalog, these are pre-made code blocks associated with certain design elements that can be added to the page as widgets in any layout part. That’s really cool and flexible. The final interface, however, has remained uninformative. To view the result of your actions, you need to save the page and open it in a browser or use a special preview mode. Additionally, you always edit only that part of the content that directly relates to the entry. Side columns, design and display of menu, header, footer, widget areas etc. – all these elements have to be configured separately.

The problem is partially solved by the use of alternative visual editors like Elementor. They make it possible to assemble beautiful and complex page layouts from ready-made blocks by dragging and dropping corresponding elements like in website builders. Just don’t forget to choose a layout for the entire page width.

Wix vs WordPress: General Pricing Comparison

Wix offers a generous yet reasonable pricing policy. There are several subscriptions to choose from here with regard to your budget, web design expectation and objectives you plan to achieve. The website builder also has a free plan, which never expires and can be used to test the entire functionality of the platform. To be able to start a feature-laden web project with the system, you will have to upgrade to one of the paid plans. Here they go.

Standard Wix Plans

• Combo ($22/mo) – free hosting and domain, 2GB bandwidth, 3 GB storage space, removal of ad banners, 30 minutes of video hours, a bonus for advertising in Google Ads etc.;
• Unlimited ($27/mo) – unlimited bandwidth, 50 GB disk storage video, 2-hour bonuses for advertising in Google Ads, applications for increasing productivity and analyzing visitors etc.;
• VIP ($45/mo) – unlimited subscription options, additional 100 GB on disk, unlimited video and bandwidth, priority support and logo maker.

Business/eCommerce Plans

• Business Basic ($27/mo) – online payments acception, unlimited bandwidth, 50 GB on disk, 5 hours of video, free domain when purchased for a year, analytics tools, and productivity increases etc.;
• Business Unlimited ($32/mo) – business development tools, special apps for entrepreneurs, integrated eCommerce platform, 100 GB of disk storage space, 10 hours of video, logo maker etc.;
• Business VIP ($59/mo) – priority support, unlimited bandwidth and unlimited video storage space, availability of the complete Wix Suite;
• Enterprise ($500/mo) – end-to-end business solution that provides the highest functionality and maximum amount of tools.

Wix offers the 14-day money-back guarantee that lets you get the financial refund in case you are not satisfied with the subscription chosen for any reason. Free domain name connection option is also available here as you upgrade to any of the paid plans.

The website builder allows saving big, when subscribing to one of its plans. It frequently introduces discounts and special offers, letting you save up to 50% of the initial subscription cost. This offer is valid on a weekly basis for users, who sign up for the service from Tuesday to Thursday.

WordPress is initially a free CMS. You can download, install and explore it at no cost at all. When it comes to building full-featured projects with the CMS, however, you will have to consider the need for plugin/template integration. This obviously implies budget investment. The final cost will depend upon the price and number of extensions you will go for.

Another pricing concern is associated with hosting/domain name choice. In this respect, the best option is using Bluehost – the provider, which is officially recommended by WordPress as the most reliable and functional service.

All Bluehost WordPress are divided into three large packages:

Shared WordPress Hosting (for simple websites):

• Basic ($2.95/mo) — 1 website, up to 50 GB disk storage space, unlimited bandwidth, free SSL and CDN, fast page load speed, special built-in website builder for WordPress (the data is transferred to the software with a few clicks), 24/7 chat tech support;
• Plus ($5.45/mo) — unlimited websites, unlimited disk storage space and bandwidth, spam protection;
• Choice Plus ($5.45/mo) — Plus Plan features + domain protection and extra backup management tools (for 1 year);
• Pro ($13.95/mo) – Choice Plus Plan features + dedicated IP and increased processor performance. Free backups.

Managed WordPress (plans with professional marketing and analytic tools):

• Build ($9.95/mo) – 20GB of disk storage space, up to 50k visitors/mo, global CDN, free SSL Certificate, anti-virus protection, division into testing and working environment, automated daily backups, domain protection and activated Jetpack Personal subscription;
• Grow ($14.95/mo) – 40GB of disk storage space, up to 150k visitors/mo, Jetpack Premium subscription. As compared to Build Plan features, special business tools to work with reviews and SEO, special tech support via a ticketing system;
• Scale ($27.95/mo) – 80GB of disk storage space, up to 500k visitors/mo, Jetpack Professional subscription, unlimited backups, PayPal integration, global CDN without video compression restrictions, ElasticSearch and professional tech support in online chat.

WordPress for WooCommerce (plans for eCommerce):

• Standard ($15.95/mo) — 2 web stores, unlimited disk storage space and traffic, Jetpack Free, pre-installed templates with a storefront, free SSL, domain protection and anti-virus protection (1 year);
• Premium ($32.95/mo) — unlimited number of web stores, unlimited disk storage space, backup management system, access to premium plugins for WooCommerce as well as to Jetpack Premium subscription features.

If you feel that the features of the plans reviewed above are insufficient for your project or you need full server access to set up your configurations, you can invest in VPS hosting or dedicated server. The cost starts at $17.60/mo and $74.10/mo correspondingly. All plans include automated cPanel/WHM installation and imply the possibility of real-time disk storage extension.

Both Wix and Bluehost let you save big, when upgrading to annual plans with one-time payment. The longer the duration of the term is – the greater the discount is.

Wix vs WordPress: Which One Is the Best for SEO?

Wix makes SEO things easier for beginners. They have access to baseline settings where they may edit meta titles and descriptions, make page social previews more SEO friendly, edit URLs, indicate focus keywords, etc.

Moreover, Wix has its SEO Wizard with custom optimization strategies for different business niches. This is a step-by-step optimization guide that explains the details of your website preparation for effective promotion in the search engines. The Optimization Wizard initially asks you to provide answers to the key questions:

• brand name – for example, “The World of Furniture”;
• location (physical/online address);
• keywords that define your niche specialization – for example, furniture, upholstered furniture, sofas, armchairs, chairs.

Right after you submit the major info, the SEO master will generate a list of issues that have been completed for successful project optimization as well as the upcoming steps. You can immediately follow the links from the listed points and correct the shortcomings detected by the system (missing titles, alt tags for images etc.).

The SEO master pays attention to the smallest nuances. So, you don’t have to worry about optimization efficacy here. The system will check every address, page and image.

Wix also has its own performance enhancement technologies. For example, servers located worldwide and store content are used to improve page load speed. Page content is cached and accelerated JavaScript processing is applied. Semantic layout with the latest CSS standards is used in the process of template development. Generally, everything is ok from the technical point of view – you just need to follow wizard instructions.

WordPress website optimization includes several stages. The first step is setting up the internal SEO parameters. You specify website name and description, connect domain name, change indexing rules when required, choose the link format for each page and post. All these steps are described in details in the WordPress setup instructions.

The second step is the search engine optimization of each page and post. This requires SEO plugin integration. One of the most popular plugins is All in One SEO Pack. After its installation, you will see additional fields under the editor window, in which you can specify the title and description of the page or publication.

Extra plugins may also be required for proper SEO optimization of your project. This depends on the missing elements and parameters. There are many ways to enhance your website positions in the search engine results – you just need to learn how to use them correctly.

Wix vs WordPress: Which One Is Better for a Website?

This depends on the type of website you own and technical opportunities it should realize. If you have an intention to start a small business website or a personal page like a promo site, then Wix will be a more preferable solution. There are many templates in the software collection here that will become a great basis for your project. It won’t take much time to edit such a theme, even if you are a beginner. You can gradually increase your project functionality on Wix by adding booking widgets or a full-featured web store.

WordPress can also be used for small personal projects. However, it still works best for large-scale websites with impressive potential for further development. This is a flexible and scalable software, but its functionality will be excessive for small websites.

Which One Works Best for a Web Store – Wix or WordPress?

If you need a small web store, it is more convenient to create it on Wix. Right after you upgrade to the required subscription, all the eCommerce tools will become available in the admin panel.

All of them are found in the “My Store” section. This is where you can:

• manage a store – add products, prices and descriptions, work with orders and customers;
• customize all web store-related pages – from product cards and shopping carts and up to to the reviews section as well as add store elements to pages – for example, product galleries.

A Wix-powered web store is quite a working solution. It is easy to add a product catalog with 200-300 items here. Customers will also be pleased with your store performance. By means of app integration, you can connect different pricing/shipping options, enable product import/export, custom options and product variations, a comprehensive marketing solution (Wix Ascend) etc. This, however, will not be enough for a large-scale eCommerce project.

WordPress + WooCommerce works best for large digital stores. It allows adding several thousands of products with it, but you will definitely require powerful hosting. WooCommerce lets you complete the same tasks as Wix, but on a larger scale. There is a more extensive choice of promotion, marketing and analytics tools. You can flexibly set up discount and bonus programs, showcase bestsellers and related products.

One of the major WooCommerce advantages is extensibility. You can add plugins to integrate additional payment systems, product card markups, page load speed increase or multilingual interface creation. WordPress + WooCommerce is a solution for a professional store. Wix website builder is a convenient platform for a small online shop.

Which One Is the Best for Blogging – Wix or WordPress?

WordPress works best for blog development. The software offers all the necessary features out-of-the-box: a built-in visual editor with content blocks, tools for effective post management. You can display the latest blog entries on the homepage or make a welcome section, publish scheduled posts, flexibly customize their design.

Wix also has a blog option, but it’s not as functional as that on WordPress. This is not the main feature here, but a useful addition for business projects.

For example, you can use the Wix Blog feature to post company or web store news. It is also quite functional as a personal diary, but you have to clearly understand what exactly you need. If this is the maximum design customization freedom, then go ahead to choose Wix. If you need to publish a huge amount of typical materials from different sections, though, then WordPress can handle it better.

Which One Is the Best for Portfolio – Wix or WordPress?

Wix delivers a stunning set of features that will help you start a quality portfolio website. The system grants access to the amazing collection of portfolio templates that will let you present your works/services to the advantage.

You can choose from multiple designs for artists, photographers, models, creatives, web/graphic designers, musicians, beauty experts, journalists and other representatives of creative professions, who might need high end portfolios. The designs are mobile-optimized and absolutely customizable to match your preferences.

Wix also lets you connect a blog to your portfolio to boost customer interest and stay in touch with your fans. Other highlights of the website builder you can use for portfolio creation include image gallery/slideshow creation, user testimonials, HD video hosting, SEO Wiz tool, eCommerce/blogging engines etc.

WordPress lets you start almost any type of website and portfolios are not an exception. There are multiple templates available online and offline that let you start a quality portfolio project. As far as the CMS is known for its flexibility and deep integration options, you can pick and integrate multiple WP portfolio plugins. They will give your project high end performance and excellent unique design to drive the attention of fans and potential customers.

Among the plugins, which enjoy the utmost user popularity, it makes sense to mention Envira Gallery available in free and premium versions, Easy Portfolio, Go Portfolio, Nimble Portfolio and Essential Grid Premium WordPress Plugin to mention a few.

Thus, starting a quality portfolio is possible both with Wix and WordPress. The website builder ensures an intuitive and easy portfolio creation process and provides high end tools to help you get started. WordPress is a more complicated system, but it offers specialized plugins and templates used for portfolio creation purposes.

Moving from Wix to WordPress

Launching a website with Wix is a great idea as the website builder is one of the best web design platforms suitable for newbies and web design professionals. It covers an extensive spectrum of users’ needs and lets you cope with all types of projects.

As your Wix-based website starts growing, however, you may realize that it is high time to move to a more flexible and powerful platform like the WordPress CMS. Its deep integration and design customization options makes it possible to give your project enhanced performance and flexibility to comply with your growing website development and promotion needs.

If you have a certain web design background, you may try switching from Wix to WordPress on your own. That’s not quite easy for a beginner, so a detailed guide will definitely come in handy to you. Watch the steps listed there and don’t hurry to make the process a success.

As far as the procedure of website migration implies both content and domain name transfer along with traffic redirection to the new hosting and preservation of the search engine ranking, hiring professionals may be a far better solution than DIY website migration. Professional services are aware of all the nuances of both platforms as well as of the must-have steps needed to successfully complete the task. Thus, entrusting your project migration with pros may eventually become a worthy investment that will definitely pay off.

Moving from WordPress to Wix

The decision to switch from WordPress to Wix may be triggered by multiple factors. The most widespread reason, though, is the intention to work on your website development in a simpler web design environment. The website builder is easier to master and use as the CMS and it also requires less effort/time/budget investments. Obviously, many WordPress users decide to move from the CMS to Wix and this is where they frequently face problems. If you also face this challenge, mind the most reasonable solutions to go for.

The first option is to manage the website transfer process independently. This is not an easy task, so, get ready to spend much time and effort to cope with it successfully. The thing is that WordPress to Wix transfer implies the move of all your website content along with the domain name.

You’ll also have to bother about hosting choice to make your newly-transferred website accessible on the web. Do you intend to give it a try? Then take your time to read and follow the ultimate WordPress to Wix transfer guide, where you will find the list of must-have steps.

In case you feel that you are not ready to cope with your website transfer process on your own, that’s not a problem. You can always hire a professional service that will handle all the migration details for you, ensuring the best result possible. This will cost you more, but the investment is worth your time, effort and result you will avail in the long run.

Key Differences Between Wix and WordPress

Comparison Conclusion: Which One Is Better?

Wix and WordPress are two best platforms used for quality website creation. It ’s impossible to define the best software as each of them is the leader in its niche.

Wix drives user attention due to its amazing simplicity and convenience even for beginners. This is a comprehensive website building solution without the need to take extra actions. You pick a plan and start building the website of a necessary type with all necessary tools, features, and technical options in a single kit. The platform handles all maintenance and support issues. If you need a personal website or a small web store and have minimum web design skills, then Wix will definitely be a reasonable solution for you.

WordPress is a more complicated platform from the start. A user will have to take care of other issues that require more time. The building process is a bit longer. What might look like a cheaper option, will eventually result in extra costs, additional extensions or fees for premium plugin subscription in the long run. On the other hand, it provides more web designing and customization freedom for people with a solid technical background.

If you intend to launch a full-scale blog, a large information portal or a digital store with thousands of products, then it makes sense to pick WordPress. Start with baseline functionality, explore the available code editing options to open new horizons in website development.